The host city, Shenzhen, is known as the jewelry hub of China because it accounts for more than 70 percent of the country’s annual jewelry production. In terms of value, jewelry produced in the city totals around RMB50 billion (or about $8 billion), according to the Gems and Jewelry Trade Association of Shenzhen.
More than 370 exhibitors from 10 countries and regions are expected to fill more than 22,000 square meters of exhibition space. Exhibitors are coming from China, Hong Kong, Taiwan, India, Korea, Poland, Sri Lanka, Tanzania, Thailand and the United States.
Shenzhen has been stepping up brand promotion in recent years in response to the increasing sophistication of China’s luxury goods consumers. The Shenzhen Fair will feature companies that have made branding a part of their strategy. Among them are Ballet Jewellery, Beijing Fine Jewellers, Dame Bijoux, Fairly Diamond, Gold Point Jewellery Manufacturer (Shenzhen), Sunny Gem and Zorab Creation Jewelry Mfg. The range of products being offered includes gold, platinum, silver, pearl, gemset and diamond jewelry; jadeite, gemstones, pearls, jewelry making equipment and packaging and displays.
Special events at the fair include “Gold Day,” hosted by the China Gold Association, will help participants keep abreast of this lucrative market and explore China’s gold consumption trends for 2013; as well as seminars on precious gems and pearls, the retail jewelry market and jewelry design.
The China International Gold, Jewelry & Gem Fair – Shenzhen, Southern China’s prime jewelry event, marks its 10th anniversary. This trade-show features over 350 exhibitors, including wholesale jewelry suppliers and manufacturers, from more than 14 countries including China, French Polynesia, Hong Kong, India, Japan, Korea, Macau, Poland, Russian Federation, Sri Lanka, Taiwan, Thailand, Turkey and the USA. The fair runs from February 10 - 13 at the Shenzhen Convention & Exhibition Center and includes finished jewelry, polished diamonds, pearls, colored gemstones, packaging and displays will be showcased, as well as jewelry-making equipment, tools and machinery. It is organized by UBM Asia Ltd., a leading trade fair company.Billed as the ‘City of Jewelry’ in China, Shenzhen is the country’s leading jewelry manufacturing, processing and trading center. Bolstered by its proximity to Hong Kong, Shenzhen has developed a complete jewelry production chain. It accounts for up to 70 percent of China’s jewelry production and 90 percent of China’s gold, platinum and diamond processing.Among the companies exhibiting, are Aspire Designs, APM Group, Fai Po Jewellery, Gandhi Enterprises, Gold Point Jewellery, Legrand Jewellery, KTL Jewelry, Man Sang Jewelry, Rio Pearl, Sunny Gems, Sky Jewellery, Shenzhen Zixinglin Jewelry, Xing Zhong Tai Gemstone, Yuanzhizuan Jewellery and Vetorisn Jewelry.The fair offers a variety of fine jewelry and raw materials, including:• Gold jewellery• Platinum jewellery• Silver jewellery• Pearl, diamond and gemset jewellery• Diamonds• Jadeite• Pearls• Gemstones• Machinery and equipment• Tools and technology• Packaging and display• Related products and services Other activities associated with the fair include “Gold Day,” hosted by the China Gold Association, which provides an opportunity to update themselves on the latest gold jewelry trends and market developments in China; a seminar on adding value by designing with eco-friendly materials; and factory visits.
